We have volunteers for the Half-Marathon; we have do-gooders for the Fourth of July Parade. The Jazz Jubilee draws so many volunteers that sometimes we wonder if they don’t outnumber the paying customers.
There were so many volunteers for the Town Cleanup Day in the spring that there wasn’t a single McDonald’s bag, Carl’s Jr. cup, or Vons plastic bag that was safe; this coming weekend, volunteers will be at Minaret Vista, helping rebuild a trail that badly needs it.
The Mammoth Town Council, in a stroke of uncharacteristic wisdom, declared earlier this week a pair of “strategic planning” meetings, designed to put the disparate, argumentative, and disgruntled citizenry on the same page with the town government.
It’s about time.
For years around here, the tail has wagged the dog; that is, crises, contingencies, and exigencies have been the basis of longstanding town policies.
We agree with Supervisor Tim Alpers and Mammoth Mountain Ski Area CEO Rusty Gregory that the time has come to begin thinking of Mammoth Lakes, Mammoth Mountain Ski Area, and the June Lake area as a unified whole.
Alpers envisions it as an “all-inclusive, premier, year-around recreation corridor” which is marketed and branded as an integrated whole.
It’s kind of a drumbeat around most successful resorts these days, this idea of regionalization.
Once again, the issue of single-family home rentals landed in the lap of the Mammoth Lakes Town Council last week.
Mammoth Mountain Ski Area CEO Rusty Gregory popped in out of the blue and, during an otherwise innocuous workshop discussion about the 2013-14 budget, gave a forceful presentation on why Mammoth ought to have such rentals.
Practically no one saw this coming, except for the proponents of the scheme, who were in the Council Chambers (what a surprise) while the opponents, blissfully unaware that the topic was even under discussion, stayed away.
We have a soft spot in our hearts for the ineptly named, but highly effective, committee that has been put in charge of the Mammoth Lakes Trails System.
Against long odds, the so-called Mammoth Lakes Trails System Coordinating Committee (MLTSCC) has taken one central idea—all of us want great trails around here—and created a vision on behalf of at least 21 separate user groups.
There is a timeworn basketball strategy that is as simple to understand as it is hard to execute:
Play to your strengths, cover your weaknesses.
Reduced to that formula, basketball is easy to grasp, except when it’s not.
We’ve been thinking about that during the past few weeks, and not just because of the NCAA Basketball Tournament. Rather, we’ve been thinking about it in terms of Mammoth, and Town Manager Marianna Marysheva-Martinez’s push for economic development.